In many cases companies are choosing to outsource their design work. This can work for your company however there are many factors to take into consideration. Your choices are to hire an in house designer, make use of a freelance designer, or hire a full time designer. There is also always the option of taking on an intern but in many cases you will not get the high quality of work which you require.
Some of the many reasons to a hire a designer in house includes:
They have expertise
If you hire a designer who has experience and who has studied the chances are that they will be a bigger asset to your business. When you may not have the answers to problems they will. This can be a major help in many aspects for your business.
You will get a return
The truth is that if you hire someone who can do the job properly , if you are strategic about it then you will definitely be able to generate profits from this persons work. The in house designer will end up paying for themselves.
The majority of designers are extremely creative,they also have a very unique way of thinking. Having full time access to high levels of creativity and fresh ideas can only benefit your business.
Deadlines will be met
If you outsource your design work you run the risk of your deadlines not being met. There are all sorts of problems and excuses that can come up. However if your designer is right there in house with you, then there is more chance of the work getting completed.
You know what you are paying for
Unfortunately if you outsource your design work you run the risk of not ever really knowing how many hours the person worked. In fact projects can be completed by different people. If you have one personal available to you on a full time basis you will know exactly what you are paying for.